Friday, March 23, 2007

I'm assuming that a cult has secretly lost their collective marbles

This Secret nonsense is really getting out of hand.
From a gathering at a Toronto Indigo (natch!) last week:

"Burman, the founder of Toronto-based independent publisher Burman Books, recently signed Marie Diamond and Joe Vitale, two more members of The Secret's extended family. Diamond's book, The Very Simple Law of Attraction, has obvious connections.
Burman sees The Secret's success as easily explained. "Basically, human beings are lazy. If you tell them you can get rich just by thinking about it, obviously, they're going to buy it." But he knows a cash cow when he sees one: Riding The Secret's success, he's projecting sales of at least 400,000 for each of Vitale's and Diamond's books. "It used to be, if we sold 20,000 copies of anything, we were lucky," he said.
Burman hosted Diamond at an event at Indigo Books on Bloor last weekend, where she took some questions from a packed audience. "I'm a really big believer in The Secret," said one, a young black woman. "But I also believe that discrimination and racism are real. How can you harmonize those things?"
Diamond, a middle-aged Belgian woman with a welcoming air, nodded knowingly. "You just said you believe in discrimination. You be-live it. I'm going to ask you to stop believing it, because if you focus on the negative, you project it yourself."
Another, from a young man. "I really love what you're doing," he says. "But how, for example, was 9/11 attracted to the people in those buildings? That's something I can't understand."
Another thoughtful pause. Diamond, in her madras blazer and jeans, furrows her brow and speaks softly, breathily. "Sometimes, we experience the law of attraction collectively," she says. "The U.S. maybe had a fear of being attacked. Those 3,000 people – they might have put out some kind of fear that attracted this to happen, fear of dying young, fear that something might happen that day. But sometimes, it is collective."
Yeah, that's how 9/11 happened.

Posted by Dave

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